Rewriting the rules of fashion sales

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In an industry built on constant change, I saw an opportunity to create something lasting. Two decades ago, I began my journey in women's wholesale fashion, but it was the seismic shifts in our industry (plus the birth of my first daughter) that inspired me to launch my own venture as a fractional sales manager.  While others clung to fading traditions of packed tradeshows and bustling showrooms that were no longer there, I recognized that the future of wholesales demanded innovation.

My approach has always been guided by a simple question: How can we work smarter, not just harder? This philosophy led me to develop a network that now spans every corner of the industry. Today, that network has become a powerful resource for brands seeking everything from talented sales representatives to showroom space to PR expertise. In a business where relationships often last only as long as the latest trend, I've built connections that endure.

Working with designers and brands, I serve as both navigator and strategist. Each client brings unique aspirations – whether it's breaking into new markets, refining their distribution strategy, or scaling their wholesale presence. I help translate these goals into actionable plans, drawing on my expertise in everything from design direction to pricing analysis to merchandising strategy.

The brands I work with gain more than just increased sales. They receive a partner who can help them navigate an ever-changing landscape while maintaining their unique vision. In an industry that often prioritizes the next big thing, I focus on building something more valuable: sustainable success through strategic growth and authentic relationships.